Some people say that you learn more from your mistakes than your successes. However, if you’re a digital marketer, your Argentina Phone Number mistakes might be seen by hundreds of thousands (even millions!) of people and could cost your company an equal, or greater, amount of dollars. Those are some tough lessons. Hopefully, I can Argentina Phone Number spare you some heartburn and heartache by helping you avoid some of the biggest and most common mistakes in the world of digital marketing. In this blog, I’m going share three big mistakes that I’ve seen a lot of digital marketers make, including myself, and then if you want more, you can register for my webinar where I’ll discuss another eight mistakes so this blog + my webinar = 11 mistakes that you can use to improve your digital marketing.

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Big mistakes that digital marketers make and how you can avoid them: 1. Analysis Paralysis The amount of data Argentina Phone Number available to modern marketers today provides unprecedented opportunities for us to optimize our campaigns, but the sheer volume also makes it hard to know where to start. In the digital realm, almost every Argentina Phone Number step of the process—from the ad being served to the user interaction and eventual conversion—is tracked and available for analysis. How great is that? No more guessing about what is working and why. You’ve got all the data you need to figure that out at your fingertips.

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Having access to all that data can get overwhelming when you realize how much there is. Should you analyze click-through rates first or conversion rates? What about time on page, heat map clicks, scroll map data, or navigation Argentina Phone Number paths? It’s easy to get lost down the rabbit hole chasing data points that are interesting. But ultimately provide no actionable insight. A good way to stay focused in the face of a mountain. Of data is argentina phone number to turn your back on it initially. Start with the question you are trying to answer or the hypothesis you are testing. Once you’ve got a direction in mind, you’ll have a better idea of which data points will get you there.

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