Still do the podcast or pick another topic? Even if your industry is facing fierce competition, you still need to keep going if you are passionate about it. The key is to differentiate – having a different point of view or method ofthan other podcasts. For example, if you want to host a marketing podcast, rather than just interviewing guests or giving your own advice, choose a different format like content curation. Even if you enter a somewhat saturated market, you can still offer a refreshing perspective. In fact, there are a lot of people who think there aren’t many good podcasts on the subject:Source However, if you’re not really passionate about the subject, know that it will be apparent in your work, so go after whatever you’re really passionate about and/or an expert.
How Do I Know ifMy Podcast Has a Target Audience?
On the other end of the spectrum, you might have a niche topic such that you wonder if anyone would listen to your podcast. The answer is probably yes. However, it is always best to check. First, do a quick Google search. If you do a podcast about plot holes in Harry Potter, Google shows that while there are a few podcasts on the subject, few seem to be active:Therefore, consider browsing forums like Reddit and Quora to see if there is interest. If so, you will have an audience for your podcast. Once you’ve launched the podcast, you can come back to these Quora questions about Harry Potter plot holes and direct people to a relevant episode.
However, WhenYou First Start Your Podcast,
If you are unsure if it will have a large enough audience, invest in very basic sound equipment. Once you have some traction, you can move on to higher-quality gear. How long should each episode be and how often shouldI post? This is a great question that depends on the type of podcast you choose and how much time you plan to spend on it. There is no standard podcast episode length or posting frequency. Even if you break it down by industry, there are plenty of entrepreneurial podcasts that range from one minute to over two or even three hours.