Say no: a business asset essential to the customer experience

Saying no when you are in a business meeting may seem crazy, but it is essential to satisfy your customers. Often your customers come with a very specific idea in mind but are not aware of the feasibility. Saying no is a tough decision in an Afghanistan Email List salesperson. There is a fear of losing the sale, of losing a customer who himself threatens to go to the competition. Saying no is also the fear of facing a legitimate authority who are the hierarchical superiors.

There is therefore a double fear around no, that of not satisfying the customer and that of not satisfying the employer. But then what should be done when a customer asks for the impossible? Is accepting and doing everything reasonable and good for your reputation and your future customer relationship? From then on, we will see why saying no is a commercial advantage to really satisfy your customers?

Why say no to your customers?

Saying no to a customer or a lead seems paradoxical if you agree to say that the customer is king. But for the king to be satisfied, you have to be realistic and offer him adequate service. Offering a service must meet certain rules which are: The final satisfaction of the customer, that is to say, that the offer corresponds as closely as possible to his demand and his means. Propose viable actions according to the means and specificities of the company Have a measurable and quantifiable cost/action profitability. Be consistent with your know-how and your skills. Selling things you don’t know how to do contributes to a bad reputation.

By following these four rules you will be able to frame your speech and say no more easily. Saying no to a customer can be learned and revolves around the four points mentioned above. So yes, saying yes is easier, because your customer will be satisfied instantly, but you in all of this? You will not be able to respond favorably to his request or in some cases to work at a loss if the financial part does not follow.

As a salesperson, you have an advisory role

Therefore proposing to say no is an essential asset. By saying no, you are warning your lead or client about the benefits or otherwise of an action. After that, it will be up to him to determine whether or not he wishes to continue on this path. If you don’t feel like satisfying your customer your best bet is to simply refuse to deal with them. Saying no does not mean breaking up with someone for good because you can refer them to qualified people. Saying no may cause you to lose a business, but it will earn you a reputation.

How to say no to your customers?
To say no to a customer, you need a reasoned answer so that your customer understands the reasons for this refusal. Saying no to say no will make you sound like someone doesn’t want to work or satisfy your customers. While saying no and arguing will give you even more credibility than a yes. There are several forms of non-commercial, we have seen the one related to skills and the one related to financial aspects. Say no, we are not able to do this to show your business values. In the same way that you do not work for free and that you cannot reduce the costs in vitam æternam.

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