Trusted Technology News
Imagine your organization’s content serving people in ways so personal and useful that it sparks feelings for your brand. What impact could these feelings have on your business? (Hint: Consider…
I’m a little ashamed to admit that I’m a little late to the IFTTT party. I first heard about the web tool shortly after its debut in 2011, but it wasn’t…
In the first place Many companies believe they need to shield their knowledge from the outside world to stay competitive and will only exchange information with paying customers. But business –…
I know plenty of bloggers who can waltz into any niche, produce a killer post, then waltz into another niche to repeat the success. If you’re a content marketer, you…
Many companies believe they need to shield their knowledge from the outside world to stay competitive and will only exchange information with paying customers. But business – and the relationships that…
In the first place Good product documentation has always served as a sales tool. A days, I hear a lot about product documentation as a marketing asset. The difference is…
As a content writer for a number of B2B clients, I’ve gone through e-books, white papers, and infographics with the same tone of voice. This is not due to writer’s…
I have a secret to share with marketers who are struggling to come up with their content marketing plan. My secret begins with the realization that many of the marketing activities…
If you had access to an audience of 347 million people, would you ignore the opportunity to market to them? Of course you wouldn’t. LinkedIn continues to be one of the most…
Similarly, contacted the agency to increase users counts and attract more visitors. After a website audit and extensive market research, the agency found out about the conversion-oriented keywords. They also…
Best digital PR agencies in the USA help brands build active digital footprints through strategic thinking. They connect your brand with your potential customers in the most successful way. In…
digital presence. Then, Isadora Agency designed and developed an eCommerce-like website enhancing on-site navigation and usability while achieving SEO goals. They also produced an informative video about the brand’s capabilities…
You can learn some of the best things about blogging by checking out the most popular blogs in the world. These blogs are popular for a reason. And they are becoming…
There are times when a key is thrown into your content marketing machine and you can’t tell who started it. Nothing looks different, but suddenly you’re rushing to meet deadlines, editors…
Writer’s block happens to everyone. Whether you’re filtering content ideas or just sitting down to type, writer’s block can get in the way. A few minutes ago, you were reviewing ideas and…
In his enlightening Confab 2013 talk, content strategist Jon Colman posed three questions, which immediately became etched in my mind: To answer question 1 – What do people appreciate? – for their…
t’s time for us to develop content from a resource marketing paradigm. Providing something useful, like the dictionary defines the resource , is key to achieving content marketing goals. We need to stop thinking about…
This is a story of content reuse in action. At the Content Marketing Institute, we collect content marketing examples to share with our audience. We used to collect content marketing…
Content creation can be a difficult business in many ways. With so many techniques, formats, and channels for your content efforts. It’s easy to become paralyzed by indecision when it…
it’s time to look at your customer service team and see if they’re up to the challenge. Inspiring and encouraging your team to bring those numbers into a more desirable…
It’s an old adage in the business world that the “customer is king.” Good customer service is considered the cornerstone of increasing and maintaining profitability — and that’s where your…
1. Evaluate your current customer service strategy long look at your existing strategy and figure out what’s working and what isn’t — and then ruthlessly eliminate anything that isn’t…
This is the essence of your customer service vision — to help employers understand your organizational goals for customer service and their importance to those goals. Having a clearly…
such as an email helpdesk, live chat, and customer feedback collection software. But more simply, you might give team members the ability to offer customers discount vouchers or lower prices…
Non-fungible tokens (NFTs) are rapidly taking over the digital marketplace as artists, musicians, and other creators strive to authenticate their virtual works. Media outlets and digital entrepreneurs like Gary Vaynerchuk rave about…
Retainer Tokens or Licenses After that, NFT can act as a license to do business with you. Much like an NFL stadium and seating licenses function. A client can purchase…